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Fascinating research on content ops maturity - the ServiceNow perspective is particularly relevant given how their platform handles massive amounts of technical documentation and knowledge base content. What struck me is the AI impact section you mentioned. In my experiance working with large-scale content operations, the gap between 'having AI tools' and 'having mature AI-integrated workflows' is huge. Most organizations are still in the experimentation phase with AI for content, treating it as an add-on rather than foundational to their content ops strategy. I'd be curious to know from the research: did the most mature content ops teams show any common patterns in how they govern AI-generated content quality?

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