How Semantically Rich Global Content Drives Profitability and Scale

Stop translating the wheel—start structuring it

If you’ve ever watched hard-won product copy get mangled in translation, you’ll appreciate the recorded webinar “How Semantically Rich Global Content Drives Profitability and Scale.” It’s free, on-demand here.

Who’s talking?

• Scott Abel – Content Strategy Evangelist at Heretto and founder of The Content Wrangler. Scott distills decades of structured-content know-how into clear actions technical writers can use today.

• Ron Myers – Director of NA SMB Omnichannel Digital Transformation at Lenovo. Ron brings 25 years of leading digital-first content programs that tie directly to revenue.

Who’s footing the bill?

The webinar is sponsored by Acclaro—a global translation and localization partner with offices on four continents. Acclaro combines expert linguists and AI-enabled workflows to help brands ship consistent, market-ready content in 125 + languages.

Why hit play?

• See how semantic markup shrinks translation memory costs.

• Learn practical steps to make reuse and personalization painless.

• Hear real metrics that connect structured content to profit.

Set aside 40 minutes, grab a coffee, and discover how better structure today means faster, cheaper global delivery tomorrow. Your future multilingual readers—and your budget—will thank you. 🤠