<![CDATA[The Content Wrangler: BookStore]]>https://www.thecontentwrangler.com/s/bookstorehttps://substackcdn.com/image/fetch/$s_!7Y1e!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ff3a0e8-b99d-4e0d-a32a-5c6739205086_110x110.pngThe Content Wrangler: BookStorehttps://www.thecontentwrangler.com/s/bookstoreSubstackSun, 19 Apr 2026 08:21:04 GMT<![CDATA[The Language of Learning]]>https://www.thecontentwrangler.com/p/the-language-of-learninghttps://www.thecontentwrangler.com/p/the-language-of-learningMon, 07 Aug 2023 01:00:14 GMTThe latest book in The Content Wrangler Content Strategy Book Series, The Language of Learning, compiled and edited by Phylise Banner and Dawn J Mahoney CPTD, is now available at retailers worldwide.

The Language of Learning introduces the field of education to business professionals through the terminology that defines the field. It includes definitions of 52 terms that business professionals need to know about business education and training.

Each term has a definition, a description of why that term is important, and an essay about why business professionals need to know this term and how they can use it. Each of the 52 terms was contributed by a leading expert in that specific area.

Grab a copy today!

]]><![CDATA[Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap]]>https://www.thecontentwrangler.com/p/trustworthy-how-the-smartest-brandshttps://www.thecontentwrangler.com/p/trustworthy-how-the-smartest-brandsTue, 01 Aug 2023 19:57:48 GMT

“Compassionate experience design sits squarely at the intersection of vulnerability, candor, and humility, and Trustworthy deftly delivers the roadmap to get you there.”
—Kara DeFrias, Director of Experience Design, Obama White House

In “Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap”content strategy specialist Margot Bloomstein provides practical strategies to assist your brand in recapturing trust, respect, and customer loyalty. Through an actionable framework she shares in the book, you’ll discover how to emphasize voice, volume, and vulnerability to cultivate trust through visual content, editorial approaches, storytelling, retail design, and other approaches.

Buy your copy today!

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