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Thought you might be interested in this article: Apple iPhone: Welcome to the Mobile Applications Party! By Scott G. Silk, president and CEO of Action Engine As the head of a company that’s pioneered the mobile application and on-device portal space for the past seven years, I’d like to welcome the Apple iPhone to the party. Sure, it arrived late, but the iPhone arrived in style. One look at the mobile data features of the iPhone reveals that Apple took many of its usability cues from the On-Device Portal (ODP) companies that have been optimizing mobile application usability for years. The first thing users see when they turn on an iPhone is an ODP into a handful of widgets, the mobile applications that deliver pre-packaged rich content. Widgets set the iPhone apart, and they will be… Read the rest: http://www.thecontentwrangler.com/article/1295/

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