Sunday, June 15, 2008
Apple announced the next iteration of the most advanced mobile device on the planet, the iPhone 3G. It’s no doubt going to give mobile telephone and portable digital assistant makers a run for their money. It’s superior in so many ways, it’s ridiculous to compare it to other products. As Wired magazine recently wrote: “Software is arguably the most important part of the iPhone. Ever since its launch last year, seemingly every cellphone maker has released a touchscreen phone. None of them comes close in ease of use, because none of them understands that the interface is everything.” We agree.
The 3G comes with fully-enabled GPS functionality, Microsoft Exchange (aimed at enterprise business users), blazing fast internet access, and starting at $199, it’s poised to snatch up a huge section of the market, which is good news for companies that support it, like AT&T in the US. Additionally, the ad campaign is brilliant, as usual. Watch the video.

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