Talkin’ Turkey: Communicating Change Helps Ensure Content Management Success

A first-year college student arrives in Paris for a year of study, eager to use her high school French to impress her host family. At her new home, she asks to be directed to the “salle de bains” (bathroom)--three cups of strong French coffee have caught up with her. Her host mother gives her a strange look and leads her to a small room, containing only a bathtub. In the quaint European way, the toilet is in another room. That happened to my mother, who tells the story to illustrate the cockiness of her younger self. But her story illustrates another point, as well: one person’s understanding of a term may vary surprisingly from another’s, and even commonplace words can be misunderstood.

Filed under: Content Management : Tips for Success