Articles

Saturday, June 21, 2003

Content Management: Success Is in the Planning

In order to meet the challenge of providing value to customers—and, equally as important, to shareholders—content-heavy organizations must take greater advantage of breakthroughs in information and computing technologies designed to improve productivity, boost quality and reduce time-to-market. To obtain the highest return on investment possible, we, as technical communicators, as well as the organizations we serve, must be open and willing to change. New ideas, products and technologies exist that can help us reach - even exceed - our goals. Getting there is certainly a battle—and, a potentially risky one at that. But, if we step outside our comfort zone and consider fresh, promising alternatives to managing the content we create, we can deliver value unsurpassed.

Filed under: Content ManagementTechnical Writing

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