Articles

Google’s Next Target: Mobile Device Advertising or Microsoft?

Tuesday, October 09, 2007

While Google has been rumored to be creating its own mobile phone for some time now. But, analysts say they doubt Google is going to go head-to-head with Apple, whose highly successful and well-designed iPhone has already changed consumer expectations, setting the bar ...

Filed under: iPhone : Mobile Content

Apple and Starbucks Make Mobile Music Shopping Deal

Monday, September 24, 2007

Sip. Buy. Repeat. That’s the mantra coming from Apple, whose latest deal with gourmet coffee giant Starbucks, involves moving the purchasing process of musical content to the grande, non-fat, no-whip, mocha point-of-sale.

Here’s the idea: Say you’re standing in line ...

Filed under: iPhone : Mobile Content : Music

Apple iPhone: Welcome to the Mobile Applications Party!

Saturday, June 30, 2007

By Scott G. Silk, president and CEO of Action Engine

As the head of a company that’s pioneered the mobile application and on-device portal space for the past seven years, I’d like to welcome the Apple iPhone to the party. Sure, it arrived late, but the iPhone arrived ...

Filed under: iPhone : Mobile Content