Articles

Twing.com: Searching Online Forums and Communities Just Got Easier

Thursday, August 21, 2008

Twing.com, a powerful new search engine dedicated to finding information within forums and communities, today announced it’s taken the ‘beta’ label off its logo. “Initial response to our product has been great and after making changes based on feedback along with ...

Filed under: Content Reuse : Marketing Communication : RSS : Technological Innovation : User-Generated Content

Managing Small Content: Counting Characters

Tuesday, August 05, 2008

by Anne Gentle, technical writer and blogger at JustWriteClick

I received a copy of The 4-Hour Workweek, a book by Tim Ferriss, at the holidays last year and read it with interest because I’ve heard many others in the high-tech world discuss it at length. In it, he ...

Filed under: Internet : Marketing Communication : Search : Wikis

Five Reasons Freelancers Make More Money Writing White Papers

Saturday, May 31, 2008

Are you looking to drum up some new business? Want to get more dollars from existing clients? Are you a starving writer?

White paper expert Michael A. Stelzner, author of Writing White Papers: How to Capture Readers and Keep Them Engaged, provides the following ...

Filed under: Marketing Communication : Writing White Papers

Content Marketers: Do You Have a Voice?

Thursday, April 03, 2008

By Ian Alexander, Vice President, Eat Media

Information without voice is like content without design. Unless someone is dying to read about what you are writing, you have to grab them with your voice/personality. And because many of the articles in the content ...

Filed under: Marketing Communication : Website

2008 Internet Advertising Competition Awards: And The Winners Are…

Thursday, March 20, 2008

The Web Marketing Association has announced the winners of the Internet Advertising Competition (IAC), a contest that honors excellence in online advertising, recognizes the individuals and organizations responsible, and showcases the award winning Internet ...

Filed under: Internet : Marketing Communication : Website : Awards

Quark Announces Dynamic Publishing Solution: Fills Much Needed Gaps in End-to-End Publishing Void

Thursday, March 06, 2008

We could have predicted it. In fact, we did. But, we were asked to keep it a secret until after Quark, widely known for its desktop publishing tools, announced a major change of direction for the firm and its products. It’s a most exciting announcement, the first ...

Filed under: Content Management : Dynamic Content : Marketing Communication : Publishing : Technical Writing : Authoring Tools : Xpress Author for Word : Technological Innovation : XML

Variable Data Printing - Delivering Personalized Marketing Campaigns That Work

Wednesday, February 27, 2008

By Scott Abel, The Content Wrangler

It’s no mystery. Most marketing campaigns suck. They use old-school methods with new technologies and don’t deliver the results they should. Most often, campaigns fail to perform as well as they should because most marketing folks ...

Filed under: About The Content Wrangler : Marketing Communication : Publishing : Technological Innovation

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