Articles

Writing For The Web: Improving Search Engine Optimization and Enhancing The User Experience

Monday, April 30, 2007

Clients sometimes make the mistake of writing long, editorial-style text for the web. We’ve found that even perfectly competent writers – professionals, like marketing communications pros and publishers of various types – often do not understand how writing for the ...

Filed under: Experience Design : Usability : Website

Gilbane Conference and LISA Forum San Francisco 2007

Tuesday, April 10, 2007

For the next three days we’re at the historic Palace Hotel in the heart of San Francisco participating in the Gilbane Conference and LISA Forum. The annual content management event is by far the best organized and most professional of all content events we’ve attended ...

Filed under: Content Management : Web Content Management : Experience Design : Usability

Do You See What I See? Exploring Cross-Cultural Variation in Looking Behavior

Sunday, April 01, 2007

Take a good look at the picture below. What do you see? After you’ve determined what you see in the photo, visit Do You See What I See? Exploring Cross-Cultural Variation in Looking Behavior (February 2007 User Interface Design Newsletter, Human Factors International). ...

Filed under: Experience Design : Globalization : Localization : Usability

Dan Saffer: When To Do Design Research Before You Start A Project

Sunday, March 25, 2007

We at TheContentWrangler.com are staunch believers in the importance of research. We’ve watched projects flounder (and eventually fail) for reasons usually related to a lack of research. But, even we like to skip steps every once in a while. Sometimes, a project seems ...

Filed under: Experience Design : Usability

Reading List: The Laws of Simplicity

Wednesday, March 14, 2007

Here at TheContentWrangler.com, we read. We read a lot! And every once in a while we stumble on a useful book that just resonates. Such is the case with The Laws of Simplicity, by John Maeda (The MIT Press). In this 176-page effort, as one would expect from the title, ...

Filed under: Content Management : Change Management : Experience Design : Usability

Colorblindness & Usability: A Case Study of Microsoft, Amazon & IBM

Thursday, March 08, 2007

By Todd Follansbee, Web Marketing Resources (reprinted with permission)

I have many years of web experience. I put up an e-commerce site before the term existed. In fact, I went online for the first time using the Dartmouth college mainframe via a Teletype machine ...

Filed under: Experience Design : Usability

Doing Today’s Jobs WIth Yesterday’s Tools

Tuesday, February 27, 2007

If you’ve ever felt trapped by technology—limited by the information management capabilities of software products—you’re not alone. Patrick Dubroy can feel your pain.

“While the amount of information that the average person deals with has increased dramatically in ...

Filed under: Content Management : Experience Design : Usability

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