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Thursday, October 05, 2006
Mediocre. That’s the best word we can think of to describe how most organizations manage the content they create. The folks at Sun Microsystems have picked up on this concept and spun it into a parody-type commerical that attempts to differentiate their line of servers from the competition - Dell—by proclaiming, “Good Enough Just Got Better.” This humorous video clip is something we use in presentations to illustrate the main problem we see today: Knowledge workers are accustomed to mediocrity.
More articles about Humor
Closed-Loop Publishing Brings the Wisdom of Crowds to Dynamic Documents
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Paradigm Shifts are Never Pretty: Advice on Making the Move to XML Authoring
DITA: Opportunities To Help Shape The Standard, Promote DITA Adoption, Develop Real-World Solutions
The Sometimes Humorous Side of Social Networking: Facebook / eHarmony Parody Video
Software-as-a-Service: Changing The Benefit Packages IT Organizations Offer

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